How to use Wonderwheel with Google Search

Its been a few days since Google has made its new search engine architecture open to public. It’s codenamed ‘Caffeine’. There are already a couple of posts about Google Caffeine on DW. One was posted by Akshay and the other by your’s truly 🙂

Yesterday I started to fool around with Google Caffeine again trying to see what are the differences. I typed in to search information about ‘Pune’ and came up with some results as always. Clicked on the ‘Show Options’ right at the top above from to see if that had anything different than the usual Google Search options. Sure enough there was a difference in the view section. A new option of Wonderwheel was present. Here is a screenshot to show you how it looks.

wonderwheel2

Google Search’s Wonder Wheel

Before you search you need to create a cookie with your browser to let google know you intend take part in its prototype. Just copy and past this code I found on a website into the address bar of your browser.

javascript:void(document.cookie=”PREF=ID=4a609673baf685b5:TB=2:LD=en:CR=2:TM=1227543998:LM=1233568652:DV=AA:GM=1:IG=3:S=yFGqYec2D7L0wgxW;path=/; domain=.google.com”);

I searched for ‘Pune’ and then it showed me links in a flash interface circle labelled ‘Pune’ with many links out of that circle. I clicked on ‘Pune Map’ and that opened another wheel named ‘Pune Map’ with again different links. The next link I clicked was ‘India Map’ and another wonderwheel opened. I think this is a great tool for people who are using the search engine in a investigative way. No need to remember where you started the search from as you can keep going back to where you began with a click.

I dont think this will be very useful for search queries which dont go beyond the first 20 results that pop up. Wonderwheel seems to be for web searches which go into trying to look for something unique and will need a lot of options. Might also need the lay man not to learn how to use search queries and search tips.

The search wars are heating up with the buzz being created by Microsofts and with ‘Caffeine’ the industry leader Google seems to be ready for battle!

Links: Google Caffeine | Blogoscoped

How does Google Earth and ISRO’s Bhuvan compare?

Comparing ISRO’s Bhuvan and Google Earth is that its like comparing a child with a full grown person. Google Earth has been at doing this for a long time so obviously ISRO Bhuvan cannot really reach that level as yet. Ofocurse being an Indian there is that sense of pride one can associate with Bhuvan 🙂

Screenshot of ISRO’s Bhuvan:

ISRO Bhuvan

Screenshot of Googler Earth:

Google Earth

Some differences between the two:

  • ‘Bhuvan’ is supposed to work with Internet Explorer 6.0  upwards and also recently with Firefox but I could not load it on Firefox. It worked fine with Internet Explorer 6. It still cannot be used with Chrome. Unlike Google Earth I had to register at the site before I could use Bhuvan.
  • ISRO’s Bhuvan is supposed to have resolution upto 10 mts but when I checked it first-hand I saw its resolution was not even upto the mark compared to Google Earth which is supposed to be about 200 mts. See both screen-shots from my computer which was overhead shot of our office building.
  • The ISRO site claims I could book-mark places with ‘Bhuvan’ in a map but finding a place on the map is quite a tedious task. The search option is good for looking up a city but not really helpful if you want to find a particular address or even a locality. ‘Bhuvan’ had no easy option for me to bookmark our rtBlogs office. With Google Earth usually most landmarks and roads are covered.
  • Google Earth is after all an application made by a private company for comercial purposes and hence it is quite open to listing tourist landmarks,  cafes, restaurants and hotels. ISRO Bhuvan is a application made by the Goverment of India and hence it obviously has its main focus on not strictly commercial aspect but more on geological factors like water tables and soil elevation.
  • ISRO Bhuwan has tried to emulate Google Earth and thats not a secret. The design struture the layout has tried to stay close to Google Earth and thats not really a bad thing for first time users but novelty would have been to do something different.
  • Finally Google Earth has evolved from a company since 2001 and Bhuvan’s prototype beta version was out on 12th August2009 and even ISRO admits it has bugs and they will be fixed over time. The challenges for ISRO will be mainly its ability to handle traffic which is often a goverment owned website’s  ‘Achilles heel’.

I dont really think the two softwares will compete with each other in the recent future. Google Earth is far too well entrenched and ISRO Bhuvan has its sights on different functionalities compared to Google Earth. Also ‘Bhuvan’ covers India sepcifically and hence if they really do end up becoming competition to Google it might be only in India. I think that after the initial buzz dies down a bit ISRO’s Bhuvan will target a niche clientele which will include town and city planners along with road and railway developers.

Why dont you check out Bhuvan’s website for registration and leave your comments about the post for a lively discussion? 😉

Links: Google Earth | ISRO’s Bhuvan


Google Search: Caffeine and Decaf

I was quite interested in knowing more about Google Caffeine after reading the post by Akshay a couple of days ago.  So looked up some more details to see how it compares with the Google Search Engine we are using at the moment.  The new search engine which is still “work in progress ” is codenamed Caffiene and hence the current Goggle search can aptly to be nicknamed Decaf.

Came across a test and its conclusion by 360i on Search Engine Watch and the results were quite interesting.

  • 10 major retail brand names (keywords)
  • 10 retail head terms (single keywords)
  • 10 retail torso terms (two-word phrases)
  • 10 retail long-tail phrases (four-word phrases)

They came up with the following conclusions:

  1. Domains and rankings will fluctuate.
  2. The index size of single keyword search relevance will increase, meaning more competition.
  3. Long-tail becomes more relevant.
  4. Caffeine is faster. You’ll get results (SERPs) in half the time, on average.
  5. Universal (aka Blended) results will increase
  6. Social media listings will increase, primarily due to a lift in YouTube listings.

My Comparative Ego Test of both the Engines

I decided to do some testing myself. Nowhere as comprehensive as Search Engine Watch but a lot more fun I guess. 🙂

Search with Google.com or Decaf ;-)

I did a search on both the search engines with my own name and there were some interesting minor differences. The screen-shot on the left is with the normal Google.com search engine  and the screen-shot below is that by using Google Caffeine.

On Google Decaf I found after I typed in and got the results, the 3rd entry (circled in red) is incorrect. It wasnt even my name. When I ran the same search on Google Caffeine the same incorrect result was not the 3rd entry but the 14th which meant the next page. That’s pretty good because someone using a search engine might not really end up checking beyond the first page.

Another difference I got with the Caffeine search was it did not give out results on my Facebook or Linked In profiles as much as the Google search engine.

On the other hand the 2nd search result returned by Google Caffeine was a link to a friend’s facebook profile but not mine.  Obviously my name was in this friends list and hence it must have showed up. But thats the only negative point I can think about when it comes to Google Caffeine.

Google Caffeine Search

Over all I prefer Google Caffeine to the current Google search engine because the top 10 results inculded links to my facbook, twitter, Linked In profile pages. Caffeine also includes a link to my blog which is not so well know. So that makes me happy 😛

So how about carrying out this test for yourselves and telling me about it in the comments. For me caffeine is pretty cool, looks like Google which has made geeks all over the world look cool is going to make them look cooler!

Links: 360i Search Engine Watch| Google Caffeine | Google.com

New Editor @ Devilsworkshop

Hi all

This is Aditya and I am the new Editor in Chief at rtBlogs -rtCamp network of blogs.  Was waiting for Rahul to introduce me but looking at how busy he is I thought I might as well do it myself. 😉

About Me…

I have been a regular reader at Devilsworkshop and been a keen blogger. I dont usually blog about technology but have an addiction for view, news and opinions of anything tech related. Also passionate about reading about cricket and to be honest anything thats interesting. I noticed in the past month or so there has been a backlog of pending blog posts which I am trying to get them published on the site on a priority basis over the next day or two. I promise that once a new post is submitted I will review and publish it within 24 hours.

Hope I can live up to your expectations and we can get Devilsworkshop and other blogs back on track to its rightful glory.

I am available across all blogs and forums in the networks and feel free to contact me with any questions, comments and ideas you have. You can also email me at aditya.kane@rtcamp.com
Also follow me on Twitter @bombaypirate

Just a reminder…

Blogger of the Month Contest is in its last week for this month. As fewer posts have been published this month there is a great chance for you to submit your posts before August ends and win the contest.

Keep Blogging… Keep Reading DW! 😉