Branding is very important. Almost all advertising is based on the concept of brand building. Large companies use everything from celebrities to tag lines which make you recognize the brand immediately. There is a trend now a days to brand your company for a previously unknown market which is space.

No aliens are not looking down through space and I am sure Firefox is not branding itself to aliens but it is doing so for a lot of people using Google Earth. A few years ago satellite pictures were only available for government agencies but today anyone with a computer can look up Google Earth imagery.

Google recently announced new updates to features with Google Buzz. Now Buzz is part of the settings section within Gmail and also you can mute a Buzz within the Inbox. Google Buzz has had a tumultuous start with many questioning it’s privacy features and there were a spate of posts on how to remove Buzz from Gmail only a day after it was introduced.

New Updated Buzz Settings
Buzz settings now…

Google buzz is in news from some time now and slowly but its getting hype among internet users. Integrating Google buzz into Gmail is the best thing Buzz developer did, but this also created problem for lots of email notification. Google buzz announced that they will be rolling out updates soon, in which you can control your email notification for buzz.

For now, when ever any one comment on your post…

Is Google Wave really worth visiting all over again? I am not sure about it’s pros and cons but a lot of people signed up with a lot of hope and expectations and really thought it would take over the internet but were a let down more than a little because when we all used it, it seemed like a over glorified version of Gmail. We even wondered on how…

If you have recently in the past few hours logged in to your Google Reader you might have noticed a link to Google Reader Play. This is a concept where you can look up random and interesting articles on Google Reader with a very different and interesting layout. The layout of reader does not change and Reader Play is a totally different landing page. One playing around a bit with…

Google has touched  our lives in ways no one could have dreamt. Be it latest news you want to read (Google news), looking for some good pics for your presentation (Google images), or looking for directions to a new place (Google maps), Google is there to help you out every time. All this had made a strong group of Google worshippers. Lately I came across an article that shows how…

YouTube comes up with a lot of innovation from editing your videos online to watching television shows online. Recently YouTube announced recently that all the videos they have will have automatic closed captions enabled. The feature is available with many videos but not all. Apparently YouTube will take a little bit of time to give all the videos captions.

What are automatic closed captions?
Auto captions are captions or subtitles in English…

A few weeks ago I had covered a Chrome extension and Firefox add-on which covered notification of Google Wave on your browser. This is quite useful for people using Wave either extensively or not much at all. I personally think that I if you are using Google Wave not that often you might want to be notified about it as through your email rather than with a browser add-on.

Google Wave…

Twitter went local or rather it has tried to show local trends which I felt was a great way to get the dirt on what is happening locally. Well we could not expect Google to sit idly and look at other website steal the thunder when it comes to local search. So now we have a search option with Google called Nearby.

Google “Nearby” Results

When you carry out a search on…

Some of the Gmail Lab’s less useful features made it to gmail while the useful ones failed a test that never happened! Though, google had to say that the choice to upgrade and retire features was made on user feedback and usage, but it doesn’t look like the same.