Google launches URL shortener website with stats tracking

Google has launched a new portal for its URL Shortener service. This service was previously only available with Google toolbars and other services like Feedburner. There are some spin-off by 3rd parties which have browser extensions and bookmarklets for the short URL service.

Goo.gl website is now active and allows you to create short URLs.

Features of Google URL Shortening website

What next for Goo.gl?

Google has announced that it will soon release a API for Google short URLs. This will obviously make it more useful to be used with 3rd party applications.

Google might be working on a new social network or rather a social layer which it wants to include across its services. If its true then a short URL service with tracking tools just might be a good start.

Do you think bit.ly and other URL shortening services have anything to fear from Google? I think they have a lot to fear from Google URL shortening service a year down from today.


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Aditya Kane

Aditya Kane

Passionate about technology, books, history, cricket and politics. I like to think I am platform agnostic. rtCamp Blog Network - Editor -in- Chief