Global social networking brands are continuously gaining prominence in India, and this is quite evident from comScore’s recent report on India’s top social networking sites. As compared to the previous year (2007), there has been a 51 % increase in the number of visitors on such sites amounting to more than 19 million visitors by the end of 2008.
Top 10 Social Networking Sites in India (2008 vs. 2007)
Rank | Social Networking Site | Total Unique Visitors (m) (Dec07) | Total Unique Visitors (m) (Dec08) | % Change |
1 | Orkut.com | 7.123 | 12.869 | 81 |
2 | Facebook.com | 1.619 | 4.044 | 150 |
3 | Bharatstudent.com | 1.736 | 3.269 | 88 |
4 | hi5.com | 714 | 2.012 | 182 |
5 | ibibo.Com | 1.970 | 990 | -50 |
6 | MySpace Sites | 352 | 741 | 110 |
7 | LinkedIn.com | 293 | 513 | 75 |
8 | PerfSpot.com | 2.106 | 433 | -79 |
9 | BIGADDA.com | 515 | 385 | -25 |
10 | Fropper.com | 256 | 248 | -3 |
The study reveals that Orkut, Facebook, hi5, LinkedIn and MySpace all have witnessed prominent growth in visitation.
Highlights:
- Orkut tops the list of the most visited social networking site with more than 12.8 million visitors. This means an increase of 81 % from the last year.
- Orkut’s audience was three times the size of its nearest competitor in the category.
- Facebook.com ranked at the number 2 spot with 4 million visitors. This has been an increase of 150 % as compared to the previous year.
- Next in line at number 3 is the local social networking site Bharatstudent.com with 3.3 million visitors. This site showed an increase by 88 %.
- hi5.com comes in next at number 4 with 2 million visitors, which means an increase by 182 %.
Says Will Hodgman, comScore executive vice president:
“Social networking continued to grow strongly in India this past year, with several of the top global brands carving out a more prominent position. While there is certainly room for several players in the social networking space in India, the sites that have the right blend of having both a strong brand and cultural relevance will be best positioned for future growth.”
Share your comments on what you think.
(Source: comScore World Metrix)
149 Comments
I don’t get it…. Why is FaceBook So Behind in India… Well maybe becoz its uncomfortable to use…
@Debajyoti Das & Rahul:
After Orkut, I personally found fb really confusing when I first started using it. Although, I like fb now, initially i just did not. And I know quite a lot of people who feel this way, especially those joining fb after orkut.
i m a student n all my frends are crazy about fb but recently our collage had blocked the site n i m suffering i just love fb soo much much more than any thing else
i understand ur attention on fb, so just go other social sites.. or Connect with your email with fn then chat with ur frnds….
Yes! That’s right ! I used alot Orkut but now I am useing facebook much enough then Orkut.
i agree this statement….. but overall facebook is really nice and so much better than orkut…
i totally agree with u bcz i hav both fb and orkut account .I am totally confused with fb bcz i feel very comfort with orkut it is very user friendly when compare to fb.I am very surprized most of them like fb.personally i find when compared to orkut fb appearence is pretty good.
@swati
u r right dear after using orkut i found fd very confusing, don’t know y???? but still fb is top in social networking sites
same here.. absolutely ryt
yeah..even i faced difficulty in understanding fb…..
I personally feels fb is less interactive and uncomfortable in use
Though i luv it more now yet initially it was a horrendous task
Well ….im on facebook already but still i dont like it atall……there is no security and safety in this website, there is no privacy…anyone can post anything on ur wall.its just a mass.Orkut is much batter then facebook.
i have both orkut and fb account both are quite well but fb one step ahead………
i think u r nt aware abt security & privacy features of fb. learn it…. u’ll find privacy and security.
would u accept a indian networking site more superior than facebook
how u will promote that site
and what are ur expectation from a social networking site
Face have difficult user interface so…orkut rocks in india.
also, bharatstudent is paying loads of money on internet…
Orkut gets only 12,869 uniques per month?
@Mayur Somani: That figure would be 2.8 million visitors for Orkut.
yes thats great to use and easy to in own languages
I really feel that Orkut is the best…Cheers I like It….
Well
@Saurav Halder: Although orkut is a lot simpler to use, I find fb a lot more fun and entertaining 🙂
nah……….orkut is superb.
in facebook anyone can interfere….means anyone.
facebook is best
hi orkut is so easy to communicate with other friends…and we get very easy to communnicate with friends…it is easy to understand…
facebook is d bst among all……….soon its going 2 b no.1………fb rockss
@amit: Sorry to say but i dont think it will make it to the top and become the no.1 social networking site becoz the owner of facebook has recently updated the media that he is planning to shut down Facebook by 15th March 2012. Thumbs up if you feel facebook should not be shut down.
@Arindam: Facebook is valued well beyond 40 billion dollars with Zuckerburg owning 30% of it. Chances are even if he wants to shut it down, other investors will not allow it. Also I have not come across this news anywhere except some chain mails that Facebook is shutting down. Do treat it as a untrue rumor.
orkut is easy software … and all can understand quickly but fb is easy but totally differnt frm orkut and we can’t understand soon … but its to easy dears…
Albeit it says that Orkut is more popular, surprisingly enough, I found myspace much more enjoyable and useful to grow your network. It provides such an immense variety of features, which I could not even imagine before joining myspace. Albeit traditionally it was not that well known in India(thanks to orkut and facebook), its user base is steadily on the rise. Hats off to myspace.
Hi Swati, check out Femlina, it is India’s first women’s social network: http://www.femlina.com/
i lyk many sites.but not th bigadda.it is a very bad and time consuming.joyless sitr i have ever seen…..
Hi ..
what about BigMazaa.com .. Its also Gettng Very Popular these days ..
it is very best site
orkut is cool social network only if u have frnds
fb lots of stuff + frnds
:{ where is twitter …
of course twitter is now becoming more famous
Social networking sites are the next big thing in India, but the million dollar question is when will the companies actually start earning profits?? The margins will be very low until the traffic to these sites increase.
orkut is really a very good site for make new friends.
i can’t find any other social site like orkut……
it’s really mindblowing
well orkut was good but wit the entry of facebook …facebook simply rocks!!facebook is such a good timepass wit all the games as well.
the main reason for facebook not leading may be that it is a slow networking site(spplications).orkut is compact that’s why it rocks!!
the data provided above is an outdated one (2007 and 2008). Its facebook that rules and I swear facebook will take over orkut in no time.
hmmmm…!!!! orkut is very comfortable to use compared to facebook…coz its very conjusted…bt still its interting…but i would prefer orkut than facebbpk…i find it interesting…
hey would u join another social networking website with almost all features of ur favourite website with some mindblowing added features and some charitable cause?
the main question is how often will u visit that site?
hey friends i m agree with ur statments
it’s depend on ur use….. if u use facebook continusly, then u just say orkut is borring…. try it.
Realy its A very cool site after orkut
Please check http://www.vsoid.com which is the best website .SOID is a unique platform which lets you create your own unique social identity. VSOID will help to create new opportunities, get closely associated with the social issues and more important to be part of brands of big companies. Get yourself registered and get your “Virtual Social Identity Number” – A first of its kind initiative in an online world.
Orkut is the best
Glad you like it. You might enjoy out Orkut dedicated blog called Orkutdiary
its very useful list
Orkut is best, its easy to understand n good interface to understand then facebook. . . i love orkut. . Muah… muah
Ya orkut is very good interactive site, in facebook everybody is behind increasing in no. of friends, no quality frnds
um i completely agree with u
I think orkut is best networking site, it easy to understand…..& make a good fren circle through it.
Really your openion is very good i appriciate it.
Thanks
I stil lfeel that FB is the best…try it :-))
I feel that ORKUT is very special & unique social networking site to know & understand peoples. I really love it.
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orkut the best becoz this is easy to understand and simple
this is famous.
orkut is good networking sites, main reason is that it is easy to understand & glorious look.these make prominent sites
I really feel that Orkut, facebook is the best…Cheers I like It….
i really feel that orkut , gmail and facebook is the best site for me and my frnds in the world
Facebook is the best !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Hi sameer, if you like Facebook a lot you might want to check out blog dedicated only to Facebook at http://fbknol.com
Doesn’t this list require an update? The list seems outdated long ago. I am sure Orkut is falling as many people dumped it and moved to FB. I damn did. I believe active users have gone down on orkut by 50+ %. What does DW think?
orkut and facebook r very good social networking sites…because of easy to understand n making frnds all over the world..
The networking sites are only a waste of time for people like us.
I am bored of FaceBook, Orkut, Twitter and ALL!!! so I am trying a New ONE now, http://talki.tk
Facebook is good but confusing/Fropper is neat & clean whereas Orkut is easy but not clean.
Is there any Social site promoted/developed from and for India?
hiii friends
Orkut an facebook are more famous
orkut is amazing
Hey friends facebook reaches first position in last month that means facebook is the best
orkut rocksssssssssss
i like. orkut…………… bt nw bored wid it………….. must try d othr one………….. zorpia, indiaonapage,. etc………….. if any other site anyone knw must send it to my given id…………..
Really Bored with Orkut… Now i am surfing Ibibo.. Its some much better i think.
orkuy facebook is the best…………
Orkut rockzzzzzzz
fb also gr9
orkut iS outstanding. I realy like orkut if you want fun. join orkut today facebook is ahhhhhhh good but orkut rocksssssss.
Orkut is going Down Nowadays………….Facebook is emeging no 1..Social N/wking Site……
orkut is not intersting
orkut is very easy t operate than facebook………….thats all
data is wrong facebook is leading in india than orkut. facebook is best
facebook is better than orkut
both of the sites are best for ever newly created social sites cannot ever beat these two bcas they gathered more people and in future they must discover much more options to enjoy both the group are so competitive letzzzzz see who ll become top in short period
More and more are coming through.
In my ophnion facebook is better than orkut. we have to add another features like scrapbook,application etc… innovation thoughts.
@Vasu Yes it is the best networking site. There is no doubt about it, now Mark Zuckerberg is named as the person of year 2010 by TIME’s magazine ! For more info on Facebook do visit our other blog totally dedicated to Facebook lovers, like us! 🙂
Facebook is the best site in the whole universe i like it vary much
i used facebook orkut and ibibo. But in my opnion ibibo is best
i think orkut is much better dan facebook!!nd it’s so easy to use nd looks so nice!!
Facebook is D best…….!
As of me the Best and truly Indian social-networking community is http://www.unaoo.com which is a new entrant and making waves in the web market in INDIA
It is a globle age. so that all networking sites are best…………
Guys…… Dont Forget about Twitter, which is used by lots of people in India, though its micro blogging website, but a medium to be social. Orkut is slow and good for starters, Face-book is for advance users.
There are other Social Networking websites also, which are there but with the presence of these websites they are not very rich in popularity and has less followers.
Yes I truly agreed with what Mr. Saurabh says. Twitter is there too in this race of deploying social network
Active orkut users have gone down…But orkut is so damn easy n cool,i used it for many years.But as fb emerge as No.1 site so people dumped orkut and moved on fb.I too.Bcoz i found most users inactive for months.
According to me orkut is good.Fb is so conjusted,confusing and its hell when u want to search someone…Orkut’s search is just fab.
orkut is a better site then facebook…bcoz,on a facebook anyone can interfare in our msgs,chat,updates etc…but on an orkut we can do our persnol chat….
Thanks for the list very useful for me and other SEO Worker
Hello ! In this vast internet world, its very confusing to choose which social networking site stands good, we cant even judge. Thanks for this great information.
i feel very comfort with orkut it is very user friendly when compare to fb.
yes u r right Orkut is very easy to comparing the Facebook.
FB and orkut both are fine, both have its own usage
FB is okay in terms of interacting ur friends and sharing with them, its interface is so easy
and orkut is good for interacting with stranger and discussion on different topic like its communities
plus FB provides more privacy then orkut
Now i use orkut. But i like Facebook. So, i want to join facebook as early as possiable. I think facebook it the best networking sites compare to orkut for me. Thank you.
Plz leave Orkut, who use it. & join Facebook. Rock on with Facebook. I can’t leave without these things- family, BACET friends, old friends & Facebook.
Thanks for the list, Swati
facebook have 500 million users,its ok
but facebook have not more facilities!
but orkut have lot of facilities!
scraping(with picture) is very good entertainment feature in social network!
orkut have scraping facilities!
facebook have not this facilities!
orkut have private scraping,malty scraping(mass scraping)
video chatting, audio chatting facilities
facebook have messaging and wall
also orkut have messaging and headline(wall) facility!
orkut is very easily using network site!
but, facebook is difficult!
orkut have testimonial facility and more more features!
but all peoples are like facebook coz:this is western culture following site(usa and co:countries)
but most orkut using countries are india and brazil(this is not a good wealthy countries, but, growing very fastly!,this is main problem, western countries have lot of jealousy for india and brazil,every western peoples say for this word:facebook is very strong and good, orkut??? what orkut? …,problem is jealousy! )
economically india and brazil growing very rapidly!
this is the problem of jealousy
actually orkut is very good social network and good fetures!
i dont like facebook….orkut is best site . thats why its no. 1 in india…while facebook is not safe coz anyone can read ur wall and get avery update from ur profile….\\\\
Thanks a lot your listing. I likes facebook. Most of them changed to Facebook from Orkut. Definetly Facebook will beat Orkut in India.
Fb is a best best chat sites with friends and loves.
tats good job swati
i think facebook is suitable.
hmmm from my point of view i think the best site after orkut i got is ibibo coz u will find and get all the xcitement u are searching for in ibibo.com
Thanks for sharing those huge list of social networking sites.. Its very helpful for all peoples.. thanks for sharing..
this is outdated.
now fb is worlds no 1
and Indias no 1
orkut lost 81.63% of its users and is now no 15.
I have submitted my website in there social networking sites and get back links very soon.
orkut is best social networking site
i think orkut is good but Now Facebook is best .and IBIBO is a borring .
facebook is good and orkut also good…..
this orkut and facebooks are damn just nothing.try ibibo or zorpia………..
I was an Orkut-fanatic til’ my cousin showed me up to Facebook. In the beginning it was hell confusing but once you get the hang of it…it is far more enjoyable than Orkut.
And I disagree about FB not having proper privacy policies. You can customize you settings such that your family members in FB doesn’t see everything you do. That’s so Cool! 😀
Hi, I prefer the Orkut is the best then other social sites, I am using both Orkut & FB but FB is very confusing & not attractive But the new Orkut is looking Cool & very easy to operate.
Hi, I think orkut is the best of the all of social sites. It is easy to communicate with friends and also provide find friend as desirable.
FIRST OF ALL I USED ORKUT AFTER THAT I USED FB & TWITTER ALSO.
AND I LOVE THESE ALL SITE SPECIALLY ORKUT & FB. M CRAZY ABOUT THESE SITES……
ORkut is the best social networking sites. I love orkut. Because from this site i found many friends which is good relation to me
I personally think that Orkut is the best….because it is much more expressive than any other website.
I think fb is best among all but we should not forget that no one is bad.
facebook is the king in social networking sites
Do you know there are some limitation in Facebook as well as orkut but now the new concept is coming by google plus which everyone is just looking ahead and no one can beat google plus
Orkut was ruling in india till 2010,but in present fb is the fastest growing community in india & all over the world……and most of the peoples r leaving orkut now(as me :P)
the thing is definatli the google+ goin to popular i think so..
Facebook is the Best social networking site
twitter and facebook is the best social bookmarking site
ive seen one social networking kittyasian.com it looks good tho for adult but will try it more…
Another new upcoming Social Networking site for Indians with premium Bollywood and Cricket content services – socialdhaba.com
Guys, these things keep on changing with the pace of time. You pupil can’t say that Facebook/Orkut is the best social networking site. After few days you may find a site which has become even more popular than today’s “Facebook”.
i guess i can find more friends with this
myspace is also good try it
another social networking site is google+
@Ranji: True another Social Networking site is Google+.
rocketalk is better site. There free video. Voice and massage chat and also ad privat public galary on picture and video and also create community or join fevrate comunity . Send any person invetation …
orkut is better than facebook
Orkut and Facebook these two is best in some field.
According to me facebook is the best social networking website and I think even google is not capable of beating it !
I think that facebook is one of the best social networking site in the world. In the previous years orkut was famous but now its facebook time.It is a gud social network with gud features. i should recommend every one to be a part of this fascinating social world.
India is 2nd in ranking for using facebook … and facebook is much better than any other social networking site…
Muslimati is a v joyful social network in social media, try it now!!!
i love FACEBOOK it helps to find frnds easily………… 😀