You can see Adobe’s recent advertisements below:
While first may be unofficial, second one is from Adobe’s official open letter in which Adobe is crying for choice…
We believe that consumers should be able to freely access their favorite content and applications, regardless of what computer they have, what browser they like, or what device suits their needs.
Here comes clever response from Apple. As you can see below, this ad highlights “inferiority” in Apple product as well as its “side-effects” at the same time! 😉
I am not sure if above one is an official response from Apple. Got to know about it via Zeldman.
But going by history, Apple has always outsmart their competitors in advertisement-wars.
Related Link: Apple beats Microsoft’s in Advertisement War